It’s Indie Friday! This week’s guest: Catherine Erdly of Resilient Retail Club

Every Friday, I will share with you an interview asking independent champions to share with us their love for small brands and indie shops.  This week’s Small Business star is Catherine Erdly from the Resilient Retail Club. Have a read!

If you are interested in sharing your love for indie, please contact Geraldine.

Please introduce yourself and tell us what you’re up to at the moment?

Hi, I’m Catherine, I’m a consultant and a membership host for creative product businesses and I work with them to grow their sales and their profits.

Please tell us why you love shopping with independent businesses

I think, for me, independent businesses are incredibly creative and inspiring and I love that there’s something for everybody, so when I buy from a creative independent business, I know I am getting something special and unique. I also think they have the best customer service and work the hardest to make their customers happy.

Have you got favourite indie makers and brands you’d like to share with us?

Of course, all of my clients, I love everything they do, and club members too, so it’s really hard for me to pick favourites. However, I am a big fan of earrings and and I always receive comments on my Dakota Rae Dust. I probably have about 7 pairs from her and always get really great comments when I wear them.

Do you visit markets regularly? If so, please let us know which ones and why you love them?

I love shopping at markets.  I don’t get to go to as many as I’d like, however, I do enjoy Spitalfields in London, which runs regularly.  It’s a great place to go and shop, as well as having lots of tasty places to eat too.

Catherine is a small business retail expert, founder of The Resilient Retail Club, a contributor on the subject of starting and scaling a product business, a judge of the Good Retail Awards, on the Editorial Board of Modern Retail, featured as an expert commenter in national newspapers and radio, and a frequent writer and speaker on the retail industry at various trade shows and industry-led events across the country. 

She was also recently voted the top sales adviser in the UK by Enterprise Nation, and named one of the top 100 retail influencers in the world by Rethink Retail.

Twitter  @ResRetailClub

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